(Online - ZOOM) Generic Course: Multi-million Dollar Plan to be RECESSION-PROOF (G15 - Service Orientation)

Credit Hours
2 Generic Credits

Course Synopsis

*G15 – Service Orientation*


This CPD course will focus on why property sellers need real estate agents, i.e. Real Estate Marketing. This CPD course will also look into the process of communicating the value of a product or service through positioning to customers. (4Ps – promotion, price, place, product)


Expected Learning Outcomes:


  1. Why property sellers need us?
  2. Setting the parameter of the Plan – 4W 1H
  3. Preparing Comprehensive Marketing Plan
  4. Applying the 5 Step ‘Consumer Buying Decision Process’ into the Plan
  5. Reaching prospective buyers who are already in the Target Market
  6. Working the ground to find buyers
  7. Coordinating Complementing the details of the Plan
  8. Follow up plan and price review


*2 credits (Generic) for C&H Agents*
*2 credits (Generic) for non C&H Agents are subjected to Estate Agency KEO approval*



Please take note:
• Email notification from Zoom will be sent within 2 working days upon online registration. A unique link will be provided to you and this link should not be shared to others.
• A reminder email from Zoom and a separate email with course notes from C&H will be sent before the class starts.
• You are required to log-in 15 minutes before the actual course start time. (e.g. course starts at 2.30pm, you will need to log in by 2.15pm).
• Attendance will be denied if log-in after the actual course start time. (e.g. course starts at 2.30pm, you will not be able to log in at 2.31pm).
• At the end of the class, you are required to complete a Post Course Evaluation Form (by scanning QR code) before receiving e-certificate.

Course Details

18/06/2021 2:30 PM
18/06/2021 5:00 PM
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